Affinity Privacy Policy

Last Updated: May 8, 2023

Your privacy is important to us. Affinity’s privacy policy (the “Privacy Policy”) describes the types of personal information Affinity collects when you use the Sites or the Services and the use, disclosure, and protection of that information.  

The Privacy Policy is a part of the Terms of Use and is incorporated by reference in its entirety into the Terms of Use. Please read the Privacy Policy carefully. Your use of the Site or the Services constitutes your agreement of this Privacy Policy. 

As a reminder, Affinity reserves the right to amend this Privacy Policy or impose additional obligations or restrictions on you at any time with or without notice to you. By continuing to use the Sites or the Services, you agree to be bound by such amendments or additional obligations or restrictions. The date on the top of this page shows when the Privacy Policy was last updated.

Types of Personal Information

As used in this Privacy Policy, “Personal Information” is any information that identifies, relates to, describes, is reasonably capable of being associated with, or could be reasonably linked, directly or indirectly, with a particular consumer, device, or household.  


Personal Information that you provide to us: 

When you visit the Site or use the Services, you may provide Personal Information to us as part of your application process to use the Services. 

Examples of Personal Information that you may provide to us include name, email address, phone number, and address.

Personal Information we collect automatically from you: 

We may also automatically collect personal information when you use the Site or the Services to, for example, protect against fraud or to improve our products and services and user experience. 

This information can include: 

Tracking and Cookie Data

Like many online services, we use cookies or other anonymous identifiers (such as beacons, tags, and scripts) to collect information about you. Cookies are small pieces of data placed on your computer, phone, or similar device when you use that device to visit the Sites or use our Services.

Cookies help us to collect information described above, such as your browser type, time spent on the Sites and which of our pages you visited. We use the information for security purposes, to facilitate navigation, to display information more effectively, to personalize your experience and to recognize authorized devices to secure your use of our services. We also gather statistical information about usage of the Sites in order to continually improve the design and functionality and to assist us with resolving technical support questions. Additionally, we use cookies on the Sites and the websites on which we advertise to track advertising performance and to collect aggregate data on web page viewing and native app usage.

Examples of types of cookies

You can decide whether to accept Cookies through your internet browser’s settings. Most browsers have an option for turning off the Cookie feature, which will prevent your browser from accepting new Cookies. If you do not accept cookies, however, you may not be able to use some portions or all of our Sites. 

Personal Information that we may collect from third parties: 

We may also supplement any of the information that you provide to us or that we obtain with information that we receive from third parties, such as credit bureaus, data providers, fraud detection services and data analytics providers. Some of these third parties may obtain your Personal Information through your use of the Sites or the Services, and other third parties may already have your Personal Information that they then share with us. 

We may use this information for marketing, identify verification, fraud prevention, to help us provide our Services to you, including determining whether you are eligible for the Services, and for other business purposes. 

Use of Personal Information: 


We will never sell your Personal Information to a third party: 

However, we may use your Personal Information for everyday business purposes, including to: 

As described above, we may communicate with you if you’ve provided us the means to do so. For example, if you’ve given us your email address, we may send you promotional email offers or email you about your use of the Services. Also, we may receive a confirmation when you open an email from us, which helps us improve the Services.

We may also share your Personal Information with a third party, including:

In the event of a merger, acquisition, or other sale or transfer of any or all of our assets, your Personal Information may be transferred to a buyer or other successor of our business. If that happens, we may not be able to limit how such other party may use or further transfer your information.

Aggregated or Anonymized Information

We may share aggregated or anonymized information with any third parties at any time to the extent such information cannot be linked back to any identifiable person. 

Safeguarding Personal Information

The security of your personal information is important us. We will implement reasonable safeguards to ensure the protection of your personal information from unauthorized access or use. Such safeguards may include physical, technical, or administrative security measures, including appropriate policies and procedures as to how such information is used internally at Affinity. 

That said, you acknowledge and agree that your personal information will be transmitted over the internet and/or shared electronically, and that even with such safeguards, there is no guarantee of security. 

As and to the extent permitted by applicable law, you agree that Affinity will not be liable for any loss, third party interception, unauthorized access or disclosure, or unauthorized use of your personal information by or to a third party. Please notify us immediately if you believe your personal information with Affinity has been compromised in any way.

Retention of Information

We will retain your Personal Information as long as permitted by our internal data retention policies and as long as necessary in order to:

We may retain your Personal Information even after you close your account with us to comply with applicable law; civil, criminal, or regulatory investigations; subpoenas; summons; bankruptcy notices; or to respond to judicial process or government authorities and to support and further Affinity’s rights under the Terms of Use, this Privacy Policy, or any other obligations you have agreed to with us.   

Age Restrictions

Your use of the Site and/or Services is intended only for persons aged eighteen (18) years or older (nineteen (19) years of age in Alabama or Nebraska).

Children’s online privacy

Protecting children on the Internet is very important to Affinity. For that reason, we do not intentionally collect information at the Sites from those users who we actually know are under 13, and no part of the Sites is intended to attract anyone under 13. Parents can be proactive and limit website access to their children by installing filtering software. Children's access to the Internet can permit them to visit inappropriate web sites and be exposed to unnecessary risks. The Children's Online Privacy Protection Act (COPPA) protects children under the age of 13 from the online collection of personal information. Learn more about COPPA at the Federal Trade Commission's web site for children's privacy at http://www.consumer.ftc.gov/topics/kids-online-safety and by viewing the following link on Protecting Your Child's Privacy Online

If you believe that a child under thirteen (13) may have provided us Personal Data, please contact us immediately at [email protected] 

Do Not Track Signals

Our Site does not support Do Not Track (“DNT”) at this time. DNT is a privacy preference you can set in your web browser to indicate that you do not want certain information about your web page visits tracked and collected across websites. For more details, including how to turn on Do Not Track, visit https://www.donottrack.us/